I’m all about people using whatever advantage they can to further their personal or professional success.  This does not include doing illegal or unethical things. However, if you’ve cracked the code on using social media and social networking to influence others, that’s awesome.  But, before you start asking people to kiss your pinky ring, it [...]

While there are certainly less restrictive tools that can be utilized to communicate your employer value proposition to prospective candidates, the fact of the matter is Twitter is one of the most efficient. Its continued growth, as well as the unique features of the platform make it important for employers to use this platform to [...]

Over the past few months, upset customers have increasingly taken to using social media to express their displeasure at a poor service experience.  From film director, Kevin Smith, who angrily tweeted about being removed from a Southwest Airlines flight to a musician, Dave Carroll, who made a cheeky YouTube video about how he had his [...]

I’m not keeping score, but apparently a lot of folks in the Twitterverse are.  After hacker’s found a way to exploit Twitter into forcing anyone to follow them, Twitter responded to the bug by temporarily resetting all following and follower counts to zero until they could sort things out. For an official overview of the [...]

A Google search for “Quickly Growing Twitter Followers” is filled with pages of paid/unpaid strategies designed to increase your numbers. Some of these strategies rely on using computer software and programs (keyword based) to automate your account to follow users who automatically reciprocate. If these users do not reciprocate after a specificied period of time, [...]