A few weeks ago, Salesforce (leading customer relationship management) acquired Radian6 (social media monitoring service) for $326 million. This acquisition shows the increasing value of social media to positively influence revenue generation. To me, it only makes sense that similar technology-based tools should be utilized when recruiting talent for an organization. What is Customer [...]
Most organizations prefer referrals as a great source of prospective candidates. Often, the main reasons cited are quality vs. quantity. There is even so much support for these types of candidates that employees often receive additional compensation for referring the right talent to the organization. So, the key question, is there a way to replicate [...]
Recently, Internships.com posted a beautiful infographic suggesting that Charlie Sheen’s paid tweet about his search for an intern was a historic day in the history of Social Recruiting. While the job opening certainly got a lot of attention, it’s not exactly social recruiting. Instead, what Charlie Sheen’s tweet demonstrates is the timeless power and widespread appeal [...]
Over the last few months, Google has been in the news fairly frequently. And, no I’m not talking about their awesome homepage doodles. For a company founded just 13 years ago, they sure do command a lot of our collective attention. In November 2010, Google made news when they decided to give their current staff a [...]
Whenever a new idea or concept presented, there are typically two sides to the story. On the one hand, evangelists tell you why you need to get on board of the latest trend yesterday. On the other hand, doubters tell you that the idea is overhyped and doesn’t have a chance for success. Only time [...]
This past weekend, I finally had the chance to watch The Social Network. For the past several years, I had the opportunity to read several accounts of the founding and growth of Facebook. However, if a picture is worth a thousand words then a movie is probably worth a lot more. After watching the movie, [...]
In order to be successful, it is important to understand the landscape in which you are operating. Users of social media and social networking are constantly processing lots of information in order to figure out how they will spend their time. Think about it. On some social networks, people are sharing pictures of their newborn. [...]
Social media and social networking provide companies with an amazing platform to give customers, prospective candidates, partners, and other interested parties a behind the scenes look at what makes your organization special. But, there is another group of social media participants that are equally interested in learning about everything you have to share; your competition. [...]
I started seriously using social media about 12 months ago. For me, I envisioned social media as a great platform to share my ideas about the intersection of recruiting and technology. I hoped that the blog posts that I wrote and other content I found interesting would generate a bit of discussion, perhaps result in [...]
Despite what some might have you believe, social media is not an automated robot that can do your work for you. But, if you imagine the potential and focus on execution; social media can help you gain a competitive advantage in achieving business results. Perhaps, we have been conditioned to believe that new technology will [...]